Tommaso Masera

With over 15 years of experience in design and creative direction, I specialize in design strategy, product development, and cross-cultural collaboration between China, industry, and international markets. Over the past 8 years, I have held senior roles, including Design Director at the Shenzhen Furniture Association, where I established connections between the industry and Chinese institutions. My focus was on organizing events and installations aimed at commercial development, fostering collaboration between Italian designers and Chinese companies, and promoting design by creating innovative solutions in the fields of furniture, lighting, and materials.

As the founder and Art Director of Atto Verticale, a successful watch brand, I led the development of product lines and branding strategies, successfully expanding into markets in Europe, Asia, and North America.

My expertise in industrial design, manufacturing processes, and design direction allows me to lead multidisciplinary teams, design processes, and strategic vision, leveraging lateral thinking for innovative and concrete projects.